Master of Business Administration

 

Poornaprajna Institute of Management is a distinguished subsidiary of the esteemed ShreeAdmarMutt Education Council, serving the educational community from its campus in Udupi since the academic year 2006-07.

It is the sole institution in Udupi district that provides a two-year post-graduate program in Business Administration (MBA). This program is recognized by AICTE New Delhi, approved by the Government of Karnataka, and affiliated with Mangalore University.

Since its inception, the institution has consistently delivered outstanding results, notably achieving a remarkable feat in one particular year when it secured all the top ranks offered by Mangalore University for its MBA program.

Postgraduates of this institution have consistently attained esteemed positions in renowned national and international organizations. Furthermore, several alumni have significantly advanced their careers by securing high-level positions in both public and private sector banks, reflecting the institution’s pride and influence.

The institution has earned an esteemed A+ grade with an impressive 3.32 CGPA from the National Assessment and Accreditation Council (NAAC). Moreover, the Poornaprajna Centre for Research and Development, the research arm of PIM, has undertaken a range of prestigious projects, including the Unnath Bharath Abhiyan, providing both students and faculty with invaluable opportunities for research, innovation, outreach, and assessment, enhancing their overall academic experience.

MBA Programme Structure (Batch 2023-25)

 
S. No. Subjects Type Hours/Week Marks Credit

SEMESTER ONE
1 Modern Organization and Management Hard Core 04 100 04
2 Business Accounting and Finance Hard Core 04 100 04
3 Organizational Behaviour and Communication Hard Core 04 100 04
4 Information Technology and Business Hard Core 04 100 04
5 Economics for Manager Soft Core 04 100 04
6 Business Analytics Soft Core 04 100 04
7 Soft Skills & Business Ethics ESEP – I 02 50 02
8 Industry Analysis using AI Tools EAEP – I 02 50 02
9 Value Added Optional Subject I SWAYAM 02 50 02
Total 28 750 28

SEMESTER TWO
1 Human Resource Management Hard Core 04 100 04
2 Marketing Management Hard Core 04 100 04
3 Indian Business Environment Hard Core 04 100 04
4 Business Research Methods Hard Core 04 100 04
5 Operations Management Soft Core 04 100 04
6 Marketing Analytics Soft Core 04 100 04
7 SPSS & Advanced Excel using AI Tools ESEP – II 02 50 02
8 Company Analysis using AI Tools EAEP – II 02 50 02
9 Value Added Optional Subject II SWAYAM – 50 –
Total 28 750 28

SEMESTER THREE
1 Entrepreneurship and Start-ups Hard Core 04 100 04
2 Strategic Cost Management Hard Core 04 100 04
3 Operational Research & Decision Science Hard Core 04 100 04
4 Elective 1 Soft Core 04 100 04
5 Elective 2 Soft Core 04 100 04
6 Elective 3 Soft Core 04 100 04
7 Corporate Laws ESEP – III 02 50 02
8 CEO Analysis & Patent Analysis EAEP – III 02 50 02
9 Value Added Optional Subject III SWAYAM – 50 –
Total 28 750 28

SEMESTER FOUR
1 International Business Environment Hard Core 04 100 04
2 Project Report Hard Core 04 100 04
3 Viva-voce Hard Core 04 100 04
4 Elective 4 Soft Core 04 100 04
5 Elective 5 Soft Core 04 100 04
6 Elective 6 Soft Core 04 100 04
7 Placement Skills & Strategies ESEP – IV 02 50 02
8 Business Plan Development & Presentation EAEP – IV 02 50 02
Total 28 700 28

Dual Electives from following Groups:

(1) Financial Management

(2) Marketing Management

(3) Human Resource Management

(4) Banking & Insurance

(5) Hospital Administration

(6) Logistic Management